Номинации конкурса
Гран-при
-
Гран-при – Мартех компания года / Выбор жюри
-
Гран-при – Мартех компания года / Открытое голосование
-
Гран-при – Мартех кампания года / Выбор жюри
1. Технологии и продукты
1.1. Best Ad Analytics Solution
1.2. Best AdTech Solution/Tool/Technology
1.3. Best Behaviorial Targeting Platform
1.4. Best Digital Ad Network
1.5. Best Display Advertising Platform
1.6. Best Geolocation Platform
1.7. Best Programmatic Marketing Platform
1.8. Best Remarketing Platform
1.9. Best Paid Media/Bid Management Tool
1.10. Best Content Performance Management Solution
1.11. Best Content Personalization Software
1.12. Best Content Sharing Platform
1.13. Best Content Writing Service
1.14. Best Interactive Content Platform
1.15. Best Content Marketing Solution/Tool/Technology
1.16. Best Conversational Marketing Solution/Tool/Technology
1.17. Best Lead Generation Service (B2B)
1.18. Best Call Management Solution/Tool/Technology/Platform
1.19. Best Marketing Chat/Conversational Bot/Tool
1.20. Best Campaign Landing Page Platform
1.21. Best Conversion Optimization Solution/Tool/Technology
1.22. Best Conversion Rate Optimization Solution/Tool/Technology
1.23. Best Personalization Platform
1.24. Best CRM Solution (SMBs | Enterprises)
1.25. Best Contact Database Solution
1.26. Best Interaction Data Analytics Solution
1.27. Best Marketing Attribution Solution
1.28. Best Analytics Platform
1.29. Best Customer Data Platform
1.30. Best Data Visualization Solution/Tool/Technology
1.31. Best Predictive Analytics Platform/Solution
1.32. Best Email Marketing Solution/Tool/Technology (B2B | B2C)
1.33. Best Event Management Solution/Tool/Technology/Platform
1.34. Best Influencer Marketing Management Platform
1.35. Best Marketing Performance Management Solution
1.36. Best Marketing Automation Solution/Tool/Technology/Platform (MAP)
1.37. Best Customer Experience Management Solution
1.38. Best Marketing Campaign Management Solution
1.39. Best MarTech Solution/Tool/Technology
1.40. Best Team Collaboration Software
1.41. Best Digital Asset Management Platform
1.42. Best Mobile Messaging Based Marketing Solution
1.43. Best Location Based Marketing Platform
1.44. Best Mobile Marketing Solution/Tool/Technology/Platform
1.45. Best Online Meeting Software
1.46. Best Price Optimization Solution
1.47. Best SalesTech Solution/Tool/Technology
1.48. Best Sales Enablement Solution/Tool/Technology (Enterprises | SMBs)
1.49. Best PPC Optimization Platform
1.50. Best SEM Solution
1.51. Best SEO Solution/Tool/Technology/Platform
1.52. Best Social Media Management & Analytics Solution/Tool/Technology/Platform
1.53. Best Social Media Marketing, Scheduling & Monitoring Solution/Tool/Platform
1.54. Best Account Based Marketing Solution/Tool/Technology
1.55. Best Attribution Platform
1.56. Best Data Privacy/GDPR Tool/Technology
1.57. Best Demand Side Platform (DSP)
1.58. Best Live Video Marketing Solution
1.59. Best Video Editing Software
1.60. Best Video Marketing Company/Provider
1.61. Best Content Management Platform
1.62. Best E-Commerce Web Platform
1.63. Best Web Analytics Solution
1.64. Best Web Hosting Service
1.65. Best Website Building Platform
1.66. Best WordPress Plugin
1.67. Best solution for the Age of the Customer (customer analytics platform)
1.68. CX Award (Лучший проект в области трансформации клиентского опыта)
2. Инновации
2.1. Innovation Award for AdTech
2.2. Innovation Award for Analytics
2.3. Innovation Award for CRM Software
2.4. Innovation Award for Email Marketing
2.5. Innovation Award for Marketing Automation
2.6. Innovation Award for Mobile Marketing
3. Использование технологий (кейсы и клиентские истории)
3.1. Best use of AI
3.2. Best use of marketing automation
3.3. Best use of martech for a live event
3.4. Best use of martech for ABM
3.5. Best use of martech for customer engagement
3.6. Best use of martech for demand generation
3.7. Best use of martech for employee engagement
3.8. Best use of martech for sales enablement
3.9. Best use of martech for social or influencer marketing
3.10. Best use of AR/VR
3.11. Martech transformation/acceleration project of the year
3.12. Best Customer Experience Campaign
3.13. Best Data Enablement Campaign
3.14. Best Marketing Technology Stack (MarTech)
3.15. Best Personalization Campaign
3.16. Best Technology Combination
4. Индивидуальные и командные награды
4.1. Мартех CEO года
4.2. Мартех CMO года
4.3. Команда года
4.4. Inhouse marketing technologist of the year
4.5. Martech visionary of the year
4.6. Martech strategy agency of the year
4.7. Martech performance agency of the year
4.8. Martech influencer marketing agency of the year
4.9. Martech transformation/acceleration project of the year
4.10. Martech startup of the year
4.11. Emerging vendor of the year